Marketing :Your product or service, whether personal or corporate will be seen or used by an audience not reached by the typical promotional programs. Our Band Launching is unique and attracts an estimated 500 people at each launch, Kiddies Carnival has over 2500 families in attendance, the King & Queen Show several thousands, Jouvert and the parade combined has an estimated 500,000 visitors and our annual Boston Carnival Village magazine is distributed to over 5000 individuals.
History & Audience Profile
Boston’s Caribbean American community celebrated its first Trinidad Style Carnival in 1973. It was founded by Ken Bonaparte Mitchell (1942 -2008). In the 42 years of its existence, it has grown from a couple of bands and limited support to over several dozen bands and attracts an estimated 300,000 visitors each year.
They arrive from cities across North America, and the Caribbean. Several Caribbean countries are represented in the parade such as Jamaica, Barbados, Antigua, Dominica, Haiti and Trinidad & Tobago. Several African countries and American High School parade bands have participated.
Web site ~ Average over 95,000 pages viewed per month
Website Advertising: $15.00/month (US) call for details
J’ouvert or Jouvay is at the heart of Trinidad carnival, and is also celebrated in other Eastern Caribbean islands. The name J’ouvert originates from the French jour ouvert, meaning day break or morning, and signals the start of the bacchanalia that is Carnival.